Information Technology
Full time
2 months ago
Responsibilities
• Research advertising trends
• Research competitors’ pricing and products
• Decide on appropriate placement of ads
• Determine what content will reach customers
• Develop projects to create content
• Publish digital marketing content online
• Implement email marketing campaigns
• Measure digital traffic
• Monitor social media and Google Analytics
• Optimize paid advertising campaigns using SEO and othertools
• Report on the growth and analytics of campaigns tostakeholders
• Scale campaigns to maximize ROI
• Monitor project status and budget
• Conduct market research to inform campaigns
• Brainstorm and implement experiments and conversion tests
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